Executive Presence: A Training and Coaching Program for Leaders

What Is this Training and Coaching Program About?

Executive Presence is a powerful training and coaching program specifically designed for leaders who need to connect authentically and communicate effectively. It is designed for those who occupy a spot in the c-suite, aspire to get there one day, or those who need to build trusted relationships with other leaders. This program is taught in professional development workshops and as part of the organizational leadership curriculum at Purdue University. The content of the program is evidence based and practice proven.

What Is “Executive Presence?”

Executive presence is the ability to project genuine self-confidence, a sense that one can take control of difficult, unpredictable situations, and make tough decisions in a timely way. Executive presence also means holding one’s own among other talented and determined leaders – both members of their own executive team or the clients and prospective clients with whom they interact.

Who Is the Executive Presence Program For?

The Executive Presence program has proven to provide immediate value to a variety of leaders. Here are a few examples:

  • The program is great for professionals wanting to grow in their career, especially those who aspire to occupy a spot in the c-suite.
  • Executive Presence has been used effectively as a professional development program to build the skills of engineers, scientists, physicians, and others who need to effectively communicate information that is often complex and difficult to explain.
  • Founders and c-suite executives have looked to this program to give them an added edge as they lead their organizations or prepare for their next career move.

What Will I Learn in the Executive Presence Training and Coaching Program?

As a participant in the program you will focus on four key aspects of executive presence:

  • The Executive Presence Assessment – discover your current level of executive presence and where there are areas of improvement
  • The Executive Presence Formula – understand the four drivers that move others to enlist, subscribe, buy, join, support, or otherwise commit
  • Executive Communication – learn how to shape powerful narratives to gain the trust and confidence of others
  • Executive Connection – discover your unique ways to effectively connect with others  

What Does the Training & Coaching Program Look Like?

The program includes a training workshop and individualized coaching sessions. The training workshop includes 14 hours of interactive learning with an Executive Presence trainer. This can take place on-site over the course of two days or be done virtually, with an instructor, in four half-day sessions. A sample syllabus and agenda for the two-day workshop may be found here. The Executive Presence workshop is usually limited to twelve participants to allow for one-on-one coaching. The workshop is generally offered for individuals from a single organization. It is also as an open-enrollment event for anyone to attend. The following are some of the topics that can be covered in the workshops. The trainer will select the most appropriate topics for the benefit of each group.


  • Projecting Confidence
  • Projecting Warmth
  • Connect, then Lead
  • Hacking the First Five Minutes
  • Creating Positive Energy
  • Guiding Conversations
  • Expressing Gratitude
  • Connecting with Kindness
  • Asking Powerful Questions


  • Finding Your Authentic Voice
  • The Shape of Stories
  • Emotion Mapping
  • Metaphors & Analogies
  • Fact. Story. Act.
  • Reinforcing Your Message with Your Face
  • Reinforcing Your Message with Your Gestures
  • Reinforcing Your Message with Your Voice

Who Designed and Delivers Executive Presence?

Scott Hutcheson, PhD designed and delivers Executive Presence. The program is adapted from a workshop developed by Bob Sadler. We are grateful to Bob for his generous help in developing this program. Scott is the founder and Chief Social Scientist of Hutcheson Associates and a professor of Organizational Leadership in the Technology Leadership and Innovation Department at Purdue University. Over the course of his 30-year career, Scott has worked with over 4,000 leaders from 147 different countries. He studied theatre as an undergraduate and had a brief career as an actor. In the late 1980’s he was asked to teach improvisation to engineers at the Tennessee Valley Authority. That experience led to a career in bringing the lessons from improv, collaboration, and storytelling to leaders across the globe. Scott is an in-demand conference speaker. His 2019 TED Talk, has been viewed more than 1.3 million times on YouTube. In 2018 Scott met Bob Sadler who generously shared his insights in teaching Executive Presence and Bob has now retired and has asked Scott to build on his work.

What’s the ROI for Executive Presence?

Kenneth Johnson, is Founder, CEO, and Chief Cloud Strategist at Blue Sentry Cloud. Here’s what Kenneth had to say about the program:

I have been amazed at the level of improvement and the feedback we have gotten from participants in this program. It is such a small investment relative to the return. I highly recommend organizations consider this for both their budding and seasoned leaders. – Kenneth Johnson, Founder, CEO, & Chief Cloud Strategist at Blue Sentry Cloud

How Do I Bring Executive Presence to My Organization or Find Out About Open Enrollment?

If you are interested in bringing Executive Presence to your organization contact us using the purple button below. Those interested in attending an open-enrollment offering can find dates and registration information by clicking the green button.

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